A History of Impact

Wholesome Wave was founded in 2007 on a bold idea: that good food can change lives—and systems.

Chef Michel Nischan, along with agricultural policy leader Gus Schumacher and food media pioneer Michael Batterberry, launched the organization to address one of the nation’s most overlooked public health crises: nutrition insecurity.

They knew the problem wasn’t just hunger. It was the lack of access to the fruits and vegetables that help prevent and manage chronic illnesses like diabetes, heart disease, and obesity, which are conditions that disproportionately impact low-income communities. What began as a grassroots effort to make healthy food more affordable has grown into a national movement to transform food policy, healthcare, and community health through proven programs and lasting partnerships.

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Wholesome Wave works alongside community-based organizations, healthcare providers, policymakers, and funders to turn good ideas into proven solutions. These partnerships are essential to delivering the right programs in the right places — tailored to local needs and built for long-term impact.

Together, we make it possible for millions of Americans to afford the fresh food they need to live healthier lives.

Interested in partnering with us to expand your impact?

Partnerships That Drive Real Change

Learn about Wholesome Wave’s 18-year history of creating innovative programs and advocating for healthy, affordable food access. Download our timeline to explore the milestones that shaped our mission.